Marketing for a Marketing Firm
How does a marketer market his new marketing agency?
If you would like to know the answer to that, stick around with me. I'll be narrating my experiences of opening a marketing agency in Mumbai, India - where many small businesses don't think marketing is necessary - that if the product is good, the public will come!
You'll read about my frustations, breakthroughs, eureka moments, $%^& curses (edited to keep this blog clean) and just about everything I do to market my own marketing agency.
As the saying goes "Fools learn from experience. Sages learn from history."
Here is your chance to learn from my experiences of starting and marketing a new firm on a shoestring budget!
kind regards from warm Bombay,
- Ankesh Kothari
If you would like to know the answer to that, stick around with me. I'll be narrating my experiences of opening a marketing agency in Mumbai, India - where many small businesses don't think marketing is necessary - that if the product is good, the public will come!
You'll read about my frustations, breakthroughs, eureka moments, $%^& curses (edited to keep this blog clean) and just about everything I do to market my own marketing agency.
As the saying goes "Fools learn from experience. Sages learn from history."
Here is your chance to learn from my experiences of starting and marketing a new firm on a shoestring budget!
kind regards from warm Bombay,
- Ankesh Kothari
3 Comments:
Thank you so much for embarking on this journey of sharing. I live in Trinidad and Tobago and have some of the constraints that you have already alluded to. I too am in the process of marketing my agency. I look forward to reading all your postings!
Giselle Hudson
I know this is going to be interesting, fun and educational. Looking forward to checking in weekly. Thanks for sharing.
Rod Newbound
you said:
"... India - where many small businesses don't think marketing is necessary - that if the product is good, the public will come!"
as i read this, i sighed... in relief. not because i wanted to have the dark pleasure of seeing some one struggle to put 'sensible marketing' on the indian platter - like me. no!
i sighed... because i had found someone bright who would do the good old hard work... and i could copy.
:-)
i have struglled (see the result?) long enough. and i had almost given up, concluding, i have too brilliant a mind for marketing Marketing.
thanks for coming along.
maybe now... i will use my brain for some nano-'something' research.
:-)
i am going to stick around.
welcome back to india.
love/biren shah (Baroda/Vadodara)
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